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NFT AWARD
How will the most innovative bank reward its retail managers?
We created an original Award concept that carries the DNA of the bank. Technology, Art and Education. A unique NFT award carried innovation in all aspects of its design. NFT is a symbol of the Award of the new era of so-called non- fungible tokens, in other words –unique digital items that are already quite popular in the world, especially among the young generation, but little known in Slovakia.
Objectives
to support the perception of Tatra banka core values
to support perception of Strategy
to create experience for retail managers,
to support innovation, art and education aspects,
to deliver the Employer promise: Together we shape the future #naturallythebest
Results:
Supported Tatra banka core values:
Courage
82
Partnership
63
Creativity
73
Ambition
73
- Supported the perception of strategy
- Transformed innovation into superior experience for Tatra banka retail managers.
- Boosted employee experience and delivered the Employer promise: (Together we shape the future #naturallythebest. Each of us is different, together we are unique)